Easy money with arbitrage?

Written on February 7, 2007 – 2:51 pm | by Dave |

After looking around on blogs (Poor SEM), chats and forums I decided to try to make some money doing arbitrage.

Arbitrage is essentially buying cheap traffic on PPC networks and selling high paid traffic on PPC networks. If your landing page is well done and your keywork research is good enough you should make easy money. That’s what i read.

The reality is quite different. Isn’t that easy to create a really effective landing page, and isn’t that easy find cheap keywords to buy traffic and high paid keywords to sell it. So where is the promised easy money? Right now I’m still “testing” (a nice way to say that I’m loosing money) and I don’t know how long it will take before I’ll start to have a stable income. I’m not talking about a big amount of money, I just want a stable amount of money, enough stable that will let me calculate an accurate estimate of the ROI (Return on Investment).

Lets see if I can make it.
After 4 days of testing the balance is 10% of lost… It could be worst, I know, but it could be much better. The main problem I found was that the test has been made on a not enough well paid keyword, so with my CTR (about the 28%) I cannot cove the expenses. I have a better landing page for a better paid keyword but I still have problems generating the traffic with Adwords.
That’s probably my goal for the next two days, bringing traffic to that page to see how much is its CTR and if I found a good keyword to work with.

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